There's a really simple way to boost your Tickets: report them all.
M19's product suite helped create the most successful new player season ever. So we're doing it again for M20—with a few tweaks.
Core set season is new player season. Here are nine cards that show why.
The new promo rewards are on their way! Get a first look inside.
Here's a deep dive on the new promo packs.
New promo packs, a new Buy-a-Box paradigm, amped-up marketing kits for WPN Premium—it all starts now.
Core Set 2020 brings all sorts of new things to tabletop Magic. Here's everything you need to know.
The new rule takes effect with the Core Set 2020 rules update.
Gary Ray of Black Diamond Games digs into the right reasons to expand, plus how he planned and financed his own expansion.
Should you compete for existing Magic players or for potential players outside the Magic ecosystem?
The Dragon's Jenn Haines on how to guarantee your store is welcoming to women.
Michael Bahr of Desert Sky Games weighs in on how to guarantee your organized play model serves your business.
Don't limit yourself to the usual venues—where there are people, there are customers (by former Adv+ store owner DeQuan Watson)
Need an event calendar or a website to help promote your upcoming events? These tools have you covered.
Customers earned through refer-a-friend initiatives are more loyal, cheaper to acquire, and 16% more valuable on average. Here's why.
How Cape Fear Games produced this high-quality video commercial for their store.
Why Conspiracy: Take the Crown is a social event in a box.
Rules, activities, and other important information you'll need to know for your Launch event.
Every copy is an opportunity to grow your store. Here's why.
See Wizards of the Coast’s statement and Helene Bergeot’s message to the Magic community regarding two lawsuits recently filed against Wizards of the Coast.
An open letter to WPN members from Greg Leeds, and an introduction to incoming President Chris Cocks.
We are officially in the new era of Standard! Here's what you need to know.
Find out how!
Elaine Chase, Senior Director of Magic Global Brand Strategy & Marketing, Brand Administration, clarifies our policy on proxies and in-store play.
Keep your league effortless and efficient with these ideas.
Here's the hidden disadvantage that could sabotage your Magic tutorials—and how you can to avoid it.
Before you apply to join the Wizards Play Network, there are a few things you should know first.
John Coviello's been running Magic leagues for 23 years. Find out how he makes them work for his store and his players.
Standard Showdown is just a week away! Make sure you're familiar with these essentials.
HOU scheduling is open! Let's clear up a few common misconceptions.
The results from Amonkhet Open House and Prerelease are in. See how your events compare!
Why Amonkhet is a four-month-long opportunity to cultivate loyalty.
Set your Prerelease up to succeed in the moments just before it starts.
Peek inside Cartorium and learn how store owner Maxime Therrien grew his event offerings from the ground up.
How Zulu's Board Game Café created a unique identity to stand out from the competition.
Get a behind-the-scenes look at the creation of the Kaladesh thopters and airships.
Missed our Q&A livestream? We discussed Conspiracy: Take the Crown with Shawn Main, head designer for Conspiracy. Watch the replay here! Then join us next time on Wed., Sept. 7 at noon on Facebook!
We chatted with several retailers about what they do to make their business thrive. Here's what they had to say.
Missed our Q&A livestream? We discussed D&D's Storm King's Thunder and the resources available on our marketing materials page. Watch the replay here!
Check out what marketing tactics work for other WPN retailers.
Here's how to set up the thematic materials found in your immersion kits.