• Competitive MTG 2019: Mythic Championship, MagicFest + More

    Here's what competitive gaming looks like for Magic in 2019, and how your store fits in.
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Posted on October 29, 2018 | 2 min to read

On the ten year anniversary of the WPN, here’s Jacob Nourigat, In-Store Play Specialist, on the its latest evolution: Magic Weekend.

Posted on October 29, 2018 | 2 min to read

You're about to run one of them, you're about to schedule the other, and they're very different events.

Posted on October 22, 2018 | 3 min to read

Get a breakdown of the most common questions about allocations from a guy who answers them for a living.

Posted on October 22, 2018 | 1 min to read

Scheduling for Ravnica Allegiance opens up next week. Find out what’s new this time around.

Posted on October 19, 2018 | 1 min to read

Due to printing issues, we have revised the North American release dates for several upcoming Dungeons & Dragons products.

Posted on October 17, 2018 | 2 min to read

Carry the latest apparel and accessories for Magic: The Gathering at your store.

Posted on October 15, 2018 | 1 min to read

Watch this short video to see what’s inside the perfect gift for any Magic fan.

Posted on October 10, 2018 | 2 min to read

Ravnica Weekend is fast approaching—make sure you’re prepared with these three tips.

Posted on October 8, 2018 | 2 min to read

Watch this quick video to prepare for Ravnica Weekend.

Posted on April 30, 2018 | 3 min to read

Nothing else is even close, and these three numbers prove it.

Posted on April 26, 2018 | 2 min to read

Here's what you need to know about your numbers for the new core set, including an opportunity to put it in players' hands two weeks early.

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Posted on July 18, 2018 | 2 min to read

Allocations will hit your inbox soon. Before they do, take a look at these changes.

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Posted on October 11, 2017 | 2 min to read

The owner of Black Diamond Games shows how to reach a place where when customers think of their game, they think of your store.

Posted on October 4, 2017 | 2 min to read

Here's why and how you should respond to every single online review—good or bad.

Posted on September 13, 2017 | 2 min to read

Use this plan-o-gram to optimize the layout of your Magic product, improve the customer experience, and drive sales.

Posted on August 30, 2017 | 2 min to read

Anna Cebrian of Isle of Gamers explains why the most powerful form of marketing is also the most precarious.

Posted on August 23, 2017 | 3 min to read

These three books have made me rethink everything about my operations, my physical layout, and my social media presence.

Posted on August 21, 2017 | 3 min to read

Jim Hughes of Pat's Games on navigating the hidden market forces that compete for your players' attention.

Posted on August 7, 2017 | 3 min to read

Gary Ray of Black Diamond Games digs into the right reasons to expand, plus how he planned and financed his own expansion.

Posted on July 24, 2017 | 2 min to read

Should you compete for existing Magic players or for potential players outside the Magic ecosystem?

Posted on July 5, 2017 | 3 min to read

The Dragon's Jenn Haines on how to guarantee your store is welcoming to women.

Posted on October 17, 2016 | 2 min to read

How we determined your AER allocation, with a real store example.

Posted on October 7, 2016 | 1 min to read

Help us fine-tune our upcoming Magic league program and get exclusive foil token cards!

Posted on September 27, 2016 | 2 min to read

It’s normal to see high attendance during Prerelease or following the Pro Tour. But what about after?

Posted on September 26, 2016 | 1 min to read

How much do you know about the newest Magic set? Find out with this short quiz.

Posted on September 19, 2016 | 2 min to read

Try some or all of these ideas to help boost sales of Betrayal at House of the Hill’s first expansion, as well as the base game. 

Posted on September 13, 2016 | 2 min to read

Spoiler: it's all upside.

Posted on August 29, 2016 | 1 min to read

How 3 stores have celebrated Duel Decks with fun, casual play experiences that often outdistance expectations.

Posted on August 23, 2016 | 3 min to read

Phoenix Comics and Games has earned a reputation for their welcoming, inclusive culture—especially for women and the LGBTQ community. Here’s how they did it.

Posted on August 17, 2016 | 2 min to read

Why Conspiracy: Take the Crown is a social event in a box.

Posted on September 28, 2017 | 2 min to read

Ixalan's FNM promos are different. Here's what you need to know.

Posted on September 11, 2017 | 1 min to read

This weekend, Open House will bring thousands of new players to their first event. But it's only a success if they come back for a second.

Posted on September 1, 2017 | 5 min to read

Get a head start on your preparations with a sneak peek of your marketing kit.

Posted on August 28, 2017 | 2 min to read

Tiebreakers can lead to some sticky scenarios—they may even create the appearance of impropriety. Here's how to handle them.

Posted on August 14, 2017 | 2 min to read

HOU League just closed out—but if you're doing it right, it's a beginning, not an ending.

Posted on July 31, 2017 | 3 min to read

Ben Calica of D20 Games on booster drafts: how to measure the rewards against the costs, and how to make sure the difference is worth the effort.

Posted on July 26, 2017 | 2 min to read

Why the recent promo policy change is an opportunity to boost attendance.

Posted on July 12, 2017 | 2 min to read

One of the WPN's premier TOs on how to make your events "effortless."

Posted on July 10, 2017 | 2 min to read

Keep your league effortless and efficient with these ideas.

Posted on June 7, 2017 | 1 min to read

Take a peek inside Lodestone Games as podcaster Maria Bartholdi gives this store the "Magic: The Amateuring" treatment.

Posted on June 5, 2017 | 3 min to read

Find out what's inside and use that knowledge to spark interest in your players.

Posted on May 30, 2017 | 2 min to read

Use these talking points to generate conversation and interest around Commander Anthology.

Posted on March 27, 2017 | 3 min to read

Learn about the new programs releasing with Amonkhet and how they can help build repeat business at your store.

Posted on March 27, 2017 | 1 min to read

Get all you need to know on how to run a Magic League at your store.

 

Posted on February 7, 2017 | 1 min to read

Thanks in large part to the strength of its player community

Posted on December 5, 2016 | 1 min to read

What you need to know to start marketing Aether Revolt!

Posted on November 29, 2016 | 1 min to read

Peek inside Cartorium and learn how store owner Maxime Therrien grew his event offerings from the ground up.

Posted on November 16, 2016 | 1 min to read

How Zulu's Board Game Café created a unique identity to stand out from the competition.